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Open Coaching with Full Name

Get feedback on your startup pitch, ask for advice on approaching specific challenges, and learn how Sting could help you grow faster and smarter.

Open Coaching

Open coaching sessions

Get a 20-minute strategic consult with one of Sting’s startup coaches - free.

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Trusted by 400+ thriving startups
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If you’re not ready to apply to one of our programs yet, you can book a free 20-minute session with a Sting startup coach now for advice on how to move forward on your journey.

  • Get feedback on your startup pitch
  • Ask for advice on how to approach a specific challenge
  • Learn how Sting could help you grow faster (and smarter)

Coaches

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Karin Ruiz
Karin Ruiz
CEO & Coach
DeepTech
Climate
Book coachingchevron_right
Pär Hedberg
Pär Hedberg
Sting Founder och Coaches DeepTech
DeepTech
Book coachingchevron_right
Jonas Lindqvist
Jonas Lindqvist
Coaches Gaming, Climate- and DeepTech companies
DeepTech
Climate
Book coachingchevron_right
Boel Rydenå-Swartling
Boel Rydenå-Swartling
Coaches ClimateTech startups within the mobility sector
Climate
Book coachingchevron_right
Raoul Stubbe
Raoul Stubbe
Coaches DeepTech companies
DeepTech
Society
Climate
Book coachingchevron_right
Cecilia Bratt
Cecilia Bratt
Coaches SaaS and Software companies
Society
Book coachingchevron_right
Fredrik Rosengren
Fredrik Rosengren
Coaches SaaS and Software companies
Society
Book coachingchevron_right
Johanna Wollert Melin
Johanna Wollert Melin
Coaches HealthTech companies
Health
Book coachingchevron_right
Olof Berglund
Olof Berglund
Coaches Health and Deeptech companies
Health
DeepTech
Book coachingchevron_right
FAQs

Have any questions?

Browse through the FAQs to gain insights and clarity on various topics related to our organization.

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About Sting

What does your purpose, “Backing bold ideas. Reshaping what matters,” mean?

It reflects our mission to support founders who are daring enough to challenge the status quo and bold enough to build companies that solve real societal and environmental problems. We believe startups can – and should – reshape the world for the better.

Programs & Applications

How does the selection to Sting Test Drive work?

We will review your application after the application deadline has passed and get back to you within two weeks. Between 12-15 projects are accepted to each round.

Programs & Applications

What will I get from Sting Test Drive?

Sting Test Drive is a hands-on evening workshop series combined with individual coaching. You’ll validate your idea, strengthen your business model, and explore future opportunities with Sting — all while keeping your day job.

Funding & Propel Capital

Does Propel Capital invest in its portfolio companies?

Propel Capital guarantees a follow-on investment of 200,000 SEK as part of its initial investment offer. However, Propel Capital does not make any additional follow-on investments beyond this. Instead, Propel Capital’s CEO, Emanuel Andersson, actively supports portfolio companies in their financing rounds by facilitating introductions to potential investors.

Funding & Propel Capital

How is the number of shares that Propel Capital receives after conversion calculated?

Propel Capital’s investment converts in two parts: • 400 SEK converts with a 30% risk discount on the terms of your next qualified financing round, with a valuation cap of 20 million SEK. • 200 SEK converts on the same terms as the round, without a discount or cap. The number of shares is calculated based on the valuation and terms of the round at the time of conversion.

Funding & Propel Capital

What are the terms of the Propel Capital convertible?

For full terms and conditions, please contact emanuel.andersson@sting.co. Read more for an overall summary of the terms: